Why Your Large Organization Needs a Small Agency

Why Your Large Organization Needs a Small Agency

Why Your Big Organization Needs a Small AgencyWhen it comes to choosing an agency that truly cares about your cause, stands behind your brand and exceeds your expectations, bigger isn’t always better. There’s a reason why smaller agencies are often at the forefront of...

Research: The Power of Proof

Research: The Power of Proof

877 Believes in the Power of Proof. Before diving into the creative side of a campaign, we (and by “we”, we mean our marketing analyst Casey Hodgin) pour our blood, sweat and tears into the ever-important preliminary stage that determines the outcome of the entire...

Tips for Creating Meaningful Logos

Tips for Creating Meaningful Logos

Tips for Creating Meaningful Logos     From the golden arches to the Nike swoosh, bold logos have taught us to immediately—and often subconsciously—associate distinct emotions and attitudes with the companies behind the mark. Good logos have the power to...

Earthbound and Beyond

Here at 877, work doesn’t always stop at 5 p.m. Pun connoisseur and founder Adam designs and devises new projects year-round. Life of the office and designer Daniel is booked solid with freelance projects well into next year. Project perfecter Jeremy puts in an...

Scientifically Delicious

Scientifically Delicious

At this year’s annual Turbine Flats martini competition, we brought home the gold—or should we say, silver—after winning “Best Theme” for our creative and cohesive martini, serving station and branding efforts.

Creative Strategy

Creative Strategy

At Agency 877, we believe the key to a successful advertising campaign is a well-structured creative process that’s built upon sound research and proven strategy. While we follow the same general steps with every campaign, our firm's collaborative nature...

Roast Definitely

Roast Definitely

Since 1995, The Coffee Roaster (TCR) has been keeping the city of Lincoln caffeinated with their unique, air-roasted beans that minimize bitterness and maximize flavor. They were the first to bring this highly scientific roasting process to Lincoln over...

Why Every Agency Needs a Good Copywriter

Why Every Agency Needs a Good Copywriter

As you skim through your sea of emails, newsfeeds and notifications, what determines whether you engage with a piece of content? The answer is copy—simply defined by Merriam Webster as “the text of an advertisement.” Good copy is an absolute requirement if...