Creative Strategy

Creative Strategy

At Agency 877, we believe the key to a successful advertising campaign is a well-structured creative process that’s built upon sound research and proven strategy. While we follow the same general steps with every campaign, our firm’s collaborative nature allows...
Roast Definitely

Roast Definitely

Since 1995, The Coffee Roaster (TCR) has been keeping the city of Lincoln caffeinated with their unique, air-roasted beans that minimize bitterness and maximize flavor. They were the first to bring this highly scientific roasting process to Lincoln over two decades...
Why Every Agency Needs a Good Copywriter

Why Every Agency Needs a Good Copywriter

As you skim through your sea of emails, newsfeeds and notifications, what determines whether you engage with a piece of content? The answer is copy—simply defined by Merriam Webster as “the text of an advertisement.” Good copy is an absolute requirement if you want...
Hand Lettering Basics

Hand Lettering Basics

by Daniel Neuman Hi, I’m Daniel Neuman, the Art Director here at Agency 877. Hand lettering is one of my favorite aspects of being a designer. It allows me to make something completely custom for whatever project I may be working on. I’ve had the privilege of...
HR When You Need It

HR When You Need It

How do you make human resources fun? Hire us to make dynamic print pieces, that’s how!    Adam (877 founder and three-time father) has worked with the Nebraska Credit Union League for a while, making stuff the average person might find dry – like banking, for example...
5 Copywriting Tips

5 Copywriting Tips

I like writing. It’s always come pretty easy to me, but studying journalism and copywriting during my time at the University of Nebraska-Lincoln refined my raw knack into a legitimately marketable skillset. Over the years I’ve picked up some tips, tricks and hacks....
Food Fuels Fun

Food Fuels Fun

Here at 877 we take playing with our food very, very seriously. The past months we’ve been busy rolling out the national launch for Student Lunch Menu, a new menu planning service for school food service directors. We developed the logo, brand identity and...
Perry Reid In Our Sites

Perry Reid In Our Sites

Behind every great property is an even greater concept drawing. We were stoked when Perry Reid Properties approached us to create an illustration for their latest apartment complex, The Enclave.Referencing pre-existing blueprints and architectural drawings, we used...
Thank A Farmer Down Under

Thank A Farmer Down Under

Our plan for global domination has begun—with our first-ever international advertising campaign! If you’ve been trying to reach us lately, don’t worry – we haven’t been ignoring you. We’ve just been busy working with a client in Australia. Yup. That’s right. We’ve...